The marketing industry has changed over the years, with digital marketing covering a wide variety of topics related to advertising, brand management, and content strategy. Digital marketing provides companies with helpful content to boost their online presence and stay at the forefront of industry news.
Professional marketers create tools like content calendars, search engine optimization guides, and social media strategies. They help business owners expand their reach and create valuable online content for their audiences. One of the best ways to keep up with industry trends is to read digital marketing blogs. This article covers the best digital marketing blogs to learn digital marketing.
How to Stay Informed About Digital Marketing Updates
One good way to stay updated with marketing trends is to use social media platforms. Professionals use platforms to learn marketing advice, including Facebook, Twitter, and LinkedIn. It helps to follow subject matter experts in the digital marketing field. If you want to learn more about the field, then you should read their blogs to get relevant industry insights.
To get up-to-date information from blogs, you can sign up for email newsletters. This way, you do not need to go and look for content in the blog. Most blogs condense the best pieces into a newsletter. Keep reading to find out about the most popular blogs that have helpful newsletters for you to subscribe to.
Success Lessons from the Top Digital Marketing Blogs
To thrive as a digital marketing professional, there are some important tips you should follow. The top blogs have listed many of them to help you, but we’ve discussed them in more detail down below.
Provide In-Depth Content
Article length is important when it comes to search engine optimization (SEO). However, quality trumps quantity every time. The best blogs excel because they produce quality content. Each section should tell a story or provide actionable advice. Images, videos, blockquotes, and headlines can add value for the reader.
Link to Useful Content
No matter what kind of digital content you create, get in the habit of linking helpful sources for your readers. You’ll gain more trust if the reader can include sources for your articles and other valuable information. Be sure to add both external and internal links that could help the reader.
Comment Interaction
Interaction is important for online marketing efforts. It isn’t enough to publish a blog post, you also have to interact with the audience. This can be done by sending a newsletter to their email address or by making posts on a daily basis on social media platforms like Instagram.
If you design a content marketing strategy, you need to include the ability to engage with your audience. If you make provisions for interaction within your content strategy, it could lead to greater online reach.
Best of the Blogosphere: Top Blogs About Digital Marketing
- MOZ Blog
- Neil Patel Digital
- HubSpot
- Buffer
- Digital Deepak
- Social Triggers
- CoSchedule
- Content Marketing Institute
- Kissmetrics
- Ahrefs
Best Digital Marketing Blogs: Where to Find Digital Marketing Support and Digital Marketing Tutorials
MOZ Blog
- Great for: Expert and beginner digital marketing professionals
Moz is one of the most popular digital marketing blogs. It was founded in 2004 by Gillian Muessig and Rand Fishkin. Aside from the blog and online community, it contains training and workshops to help beginners. The blog is written in plain language and is helpful to both experts and newbies when it comes to finding online marketing strategies and tactics.
Neil Patel Digital
- Great for: Expert and beginner marketing professionals
Neil Patel’s blog is also one of the oldest search engine marketing websites. Neil Patel built the blog to share his expertise with digital marketers and help them grow. This blog covers a wide variety of topics. You can find video marketing tips as well as comprehensive guides on search engine optimization. It also focuses on boosting traffic to your website in competitive industries.
HubSpot
- Great for: Expert and beginner digital marketing professionals
Hubspot is well-known in the digital marketing field. This brand runs a digital marketing blog that focuses on inbound marketing to help professionals learn to attract and engage customers. As a marketing professional, this blog can help you to come up with actionable insights, inspirations, and ideas so you can broaden your customer base.
Buffer
- Great for: Expert and beginner digital marketing professionals
Buffer’s blog focuses on some aspects of digital marketing, such as social media management. The blog helps potential digital marketers understand the skills needed to produce high-quality content. It also discusses social media strategies to develop factual and error-free articles. Both industry experts and beginners can benefit a lot from following this blog.
Digital Deepak
- Great for: Expert and beginner digital marketing professionals
This blog offers a wide variety of articles on digital marketing topics for marketing professionals of different levels. Some of the topics covered in the blog include how-to guides on landing page optimization, search engine optimization (SEO), content marketing, marketing automation through Facebook ads, social media marketing, copywriting, and email marketing.
Social Triggers
- Great for: Beginner digital marketing professionals
Derek Halpern, an expert entrepreneur, runs this blog focusing on digital marketing strategies for competitive markets. It teaches digital marketing professionals how to attract a targeted audience and advertise products to reach the right audience. It also focuses on how to write captivating sales pitches to increase sales. The blog is well-written, interactive, and user-friendly.
CoSchedule
- Great for: Expert and beginner digital marketing professionals
This social media marketing blog is informative and provides resources to help you with your digital marketing strategies. You can learn to organize your marketing process and remain efficient. The blog’s focus is marketing workflow organization and it contains free templates to guide you on proper product marketing strategy.
CoSchedule also has a marketing calendar template for free and a comprehensive social media strategy book. You can use these digital marketing tools to communicate with stakeholders and inform them of deadlines, tasks, and other useful updates.
Content Marketing Institute
- Great for: Expert and beginner digital marketing professionals
This content marketing blog offers practical advice on content marketing for modern marketers. It covers digital marketing best practices, marketing industry trends, and strategies to grow your brand. The focus of this blog is on content marketing and how to use it as your primary digital marketing strategy effectively. This blog provides actionable strategies proven to be useful for brands.
Kissmetrics
- Great for: Expert and beginner digital marketing professionals
This blog is also quite popular in the digital marketing field. It offers testing and analytics insights on marketing for brands. The blog’s focus is on data-driven decision-making and it helps digital marketing professionals create solutions for brands that want to improve their marketing efforts.
The team follows innovative trends in the industry and creates reports that can be helpful to digital marketers. You can use these trends to influence the decision-making processes while coming up with marketing strategies.
Ahrefs
- Great for: Expert and beginner digital marketing professionals
This valuable blog covers tips and tricks to build search engine optimization skills. The posts contain tutorials on keyword research, SEO tools, and link building. SEO experts also write case studies and opinion pieces. This blog can help you learn link building, keyword research, and several other practical digital marketing skills if you’re a beginner.
Where to Learn Digital Marketing
There are a lot of ways to learn digital marketing. The most popular one is enrolling in a digital marketing course. You can even choose to take free or paid courses. However, if you do not want to spend so much on a course, plenty of informative books cover digital marketing.
Another option is a digital marketing bootcamp. These bootcamps offer short and intensive training programs that teach the intricacies of digital marketing in an interactive and practical learning structure. It may come in handy if you prefer this learning style.
Can You Learn Digital Marketing in a Coding Bootcamp?
Yes, you can learn digital marketing in a coding bootcamp. Thinkful and General Assembly are two of the top coding bootcamps that offer digital marketing programs. The programs often start from the beginner level, so you can enroll even if you have no experience in the field.
Coding bootcamps are ideal because they offer a structured curriculum to help you learn faster and retain what you have learned. The programs also include hands-on training to ensure that you can replicate what you are learning. The students work with real-life data to give them an idea of how the content marketing industry works.
Digital Marketing Support
You will likely need some extra guidance if you are new to the field. Luckily, the digital marketing field offers resources to help you in situations like this. Some forums offer marketing support, such as Warrior Forum, WickedFire, and Webmaster Forum.
Warrior Forum
This well-known forum in the digital marketing field contains resources for beginners and experts. It includes digital marketing tips and tricks to kickstart your business. Many seasoned professionals are on standby to quickly answer any questions you may have about the forum. These professionals also respond relatively quickly, so you can find answers to your questions.
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WickedFire
This forum is one of the most popular internet marketing forums for search engine optimization (SEO). It is an excellent resource for beginners to find information and answers to their questions. Its members include SEO specialists that share their tips with the public. Additionally, you can participate in various discussions to get better at your marketing craft.
r/SEO
Reddit is another valuable forum for digital marketers. It has a platform for search engine optimization specialists to discuss helpful tips and tricks. You can learn a lot by participating in discussions, covering anything from SEO tips, marketing news, and case studies.
What Should You Do Next to Advance Your Digital Marketing Knowledge?
To advance your digital marketing knowledge, you need to read more and practice digital marketing projects. The blogs listed on this guide can be your starting point. There are other excellent ones on the internet, and you can find them to broaden your horizon. There is an option to take a digital marketing course as well.
Another way to advance your knowledge of digital marketing is to attend an online coding bootcamp. These programs do not take long but cover most of what you need to start as a digital marketer. The program is also quite flexible in choosing the best schedule for you.
Best Digital Marketing Blogs FAQ
Some of the best digital marketing blogs include MOZ Blog, Neil Patel’s digital marketing blog, and HubSpot. These blogs offer different types of content to help you grow as a digital marketer.
It can take six months to one year to learn digital marketing if you’re doing it independently. The time frame can be shorter if you enroll in a digital marketing bootcamp. The program often takes less than six months and it covers all you need to become a digital marketer for a top company.
Digital marketing resources are available on the internet. You can find valuable resources in forums, and this industry has a lot of them. Some include Warrior Forum, WickedFire, and Reddit. You can always find digital marketing experts to answer your questions in such forums. They cover different areas of digital marketing, such as social media marketing.
Yes, you can learn digital marketing in an online coding bootcamp. The program emphasizes current trends in digital marketing, so you will only study what you need to thrive in the field.
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